FIRST IN THE NATION AND LARGEST IN THE WORLD

SWEET WEEK

A celebration of all things sweet

March 29 - April 6, 2025

A week of discounts, promotions, classes, and pairing events at Albuquerque’s sweetest culinary destinations.

 

Contact participating businesses directly with any questions. See list below. 

See list of discounts, deals, and special events below. 

SWEET WEEK Participating Businesses

Be sure to show your free Sweet Week pass to get these great deals. 
(see full details below)

Boxing Bear Brewery
(Firestone location)
Beer and chocolate pairing flight, while supplies last. 
Includes a ticket to the Southwest Chocolate and Coffee Fest. 

Bru Roasters/The Brew
15% discount 3/31 – 4/4 on any menu item or bags of coffee.

Busy Bee Frozen Custard:
15% off $15 or More Purchase

Chicky’s Coffee:
15% off all in-store purchases during Sweet Week.

Chocglitz & Cream
Free Small Chocolate Logo Bar with a Purchase of $20 or More

Elixir Boutique Chocolates
15% off Any In-Store Purchase

Flying Star, & Satellite Coffee all locations
Buy any coffee item and enjoy 50% off our handcrafted Espresso Truffle Brownie.

Heidi’s Ice Cream
One free house-made waffle cone and one free topping during Sweet Week.

Lescombes Winery & Bistro
Tiramisu & Mocha Noir Wine Pairing​. $15.

Old Barrel Tea Co
Free Samples of Teas and Honey During Sweet Week

Piñon Coffee House, all locations
10% off Pinon Fudge, packaged coffee, lattes, and cold brew all locations

Plata Coffee
15% off all coffee drinks

Theobroma Chocolatier
15% Discount on Purchases over $15

Three Black Cats
Come in for 15% off Any Product

Wow Wow Hawaiian Lemonade
15% Discount on a Wow Wow Power Combo: Wow Wow Coffee and a Kings Acai Bowl

THE SWEET WEEK EXPERIENCES

See detailed listings below.

Colombian Coffee Tour with Bru Roasters

Hands on Coffee Roasting Class with Chicky’s Coffee
Calling All Coffee Roasters with CrudeLab Coffee 

Beer & Chocolate Flight with Boxing Bear

Tiramisu & Mocha Noir Wine Pairing with Lescombes Bistro

Honey Tasting Class with Desert Hives

Chocolate Factory Tour & Tasting with Eldora Craft Chocolate

Truffle Making with Elixir Chocolates

Science of Chocolate & Coffee with Explora

Sweets & Teas Pairing with Flyby Provisions

The History of Coffee: A Cupping Journey with Green Joe Coffee Company

Cupping Around the World with Michael Thomas Coffee Roasters

Indulge in Decadence: A Wine & Chocolate Pairing Experience with Mission Winery

Ceramic Coffee Mug Painting Class with New Mexico Pinon Coffee House

Chocolate & Coffee 5K with RunFit

Sweet Wines of New Mexico tasting with The Wine Studio

SWEET DESTINATIONS

DIRECTORY OF SWEET DEALS & CLASSES

BEDROCK KITCHEN

Special Sweet Week Treat for Diabetics

Our seasonal Grab & Go breakfast and lunch menu caters to vegans, vegetarians, and meat lovers. We use locally sourced and 100% organic ingredients, creating meals from scratch, prepackaged daily. We also provide gluten-free and dairy-free options, as well as safe, natural sugars for diabetics. Come in during Sweet Week for a special treat.

BRU ROASTERS

15% discount 3/31 - 4/4 on any menu item or bags of coffee.

Show your Sweet Week Pass for discount.

BRU ROASTERS

Colombian Coffee Tasting Tour

APRIL 4. 1 pm. - 3 pm
TICKETED CLASS
Join renowned coffee experts Juan Certain and Juan Camilo Zuluaga for a deep dive into Colombian coffee, exploring the full bean-to-brew process through taste and flavor.

Boxing Bear Brewing Co.

Beer and Chocolate Flight

March 30–April 6, while supplies last.
Enjoy five 4-ounce beers, including our award-winning Chocolate Milk Stout, paired with five selections of chocolate.
$30 (plus tax and tip), includes a ticket to the Southwest Chocolate and Coffee Fest. The Firestone Taproom is open daily, 11 am–10 pm. Pay upon arrival at the Taproom, while supplies last.

Busy Bee Frozen Custard

15% off $15 or More Purchase

Show your Sweet Week Pass for discount.

Busy Bee Frozen Custard

$10 Banana Splits

Valid only on Friday, April 4, 4:30–8 pm. Show your Sweet Week Pass for discount.

Chicky's Coffee

Roast With Scott: Hands-On Roasting Class

March 30, 10 am - 12 pm. Limit 5 people. Ticketed.
The hands-on roasting class includes a discussion on ethical sourcing, raw beans, and the science of how to roast. Participants will take home a pound of their roasted coffee.

Chicky's Coffee

15% off all in-store purchases during Sweet Week.

Show your Sweet Week pass for discount.

Chocglitz & cream

Free Small Chocolate Logo Bar with a Purchase of $20 or More

Made with Fair Trade Certified milk or dark chocolate. Offer valid with your free Sweet Week Pass.

chocolate cartel

One Small Chocolate Bar for Every $15 Spent

Choose from Milk, 73% Dark, 90% Dark, Red Chile & Dark, or the Diablo. Offer valid with your free Sweet Week Pass.

D. H. Lescombes Winery & Bistro

Tiramisu & Mocha Noir Wine Pairing

Indulge in our special pairing: a decadent Tiramisu served alongside a glass of Mocha Noir, our rich chocolate- and coffee-infused red wine. Savor this perfect harmony of flavors for just $15. Available only during Sweet Week, while supplies last.

desert hives llc

Honey tasting class

April 5, 2 pm. Ticketed. Participants will discover how and why honey bees produce honey while sampling various local honeys, sourced from hives within 40 miles and categorized by location and season for unique flavor profiles. Attendees will also enjoy a 15% discount on all products from the Desert Hives shop.

Eldora Chocolate

Chocolate Factory Tour & Tasting

April 2, 1 pm. Ticketed. Join a behind-the-scenes, one-hour tour into Bean-to-Bar Chocolate Making, followed by three single-origin chocolate tastings.

Eldora Chocolate

Level 1 Chocolate Tasting Certification Class

April 3, 9 am. Ticketed. The only in-person certification class offered in the United States by the International Institute of Chocolate and Cacao Tasting, led by renowned chef Dr. Maricel Presilla of the International Chocolate Awards and Gran Cacao.

Elixir Boutique Chocolates

Truffle-Making Class

March 29, 5 pm. Ticketed.

Elixir Boutique Chocolates

15% off Any In-Store Purchase

Offer valid with your free Sweet Week Pass.

Explora

Science of Chocolate & Coffee Day

Saturday, April 5, 10 am–1 pm Visit Explora for some fun for the whole family. We will offer $1 off admission when you show your free Sweet Week Pass.

Flyby Provisions

Sweets & Teas Pairing Event

Sunday, April 6, 10 am–1 pm. Free event. Experience the perfect pairing of tea and sweets at Flyby Provisions! Join Mañana Botanicals and Forget Me Not Bakery for a guided tasting featuring expertly paired teas and treats, plus tips on natural sweeteners. Enjoy complimentary samples and exclusive offers!

Green Joe Mobile Coffee School

The History of Coffee: A Cupping Journey

Wednesday, April 2 at 8am & 10am.
Join us for a 2-hour coffee tasting experience to explore the rich history of coffee as you savor flavors from coffee’s historical migration. Advanced registration required.

Heidi’s Ice Cream

One free house-made waffle cone and one free topping during Sweet Week.

Show your Sweet Week pass for promotion.

Mission Winery

Indulge in Decadence: A Wine & Chocolate Pairing Experience

March 29, 3 pm, Ticketed. Join us for an unforgettable evening where luxurious wines meet artisan chocolates by Theobroma Chocolatier in a pairing that will tantalize your taste buds. Bold reds, sweet whites, and celebratory bubbles will be paired with a divine selection of rich chocolates and smooth caramels designed to elevate your senses—because some things are simply meant to be together.

Mrs. Sprinkles Ice Cream Parlor

Scoop & Brews: Ice Cream Coffee Tasting Experience

March 30, 2–4 pm. Free event.
Get ready for a flavor-packed experience! We're offering a FREE tasting event where ice cream, coffee, and chocolate come together in perfect harmony. From rich, velvety ice cream to cold-brewed coffee and indulgent hot fudge, this is a sweet experience you won’t want to miss. What’s included: Free samples of ice cream, frozen pie, coffee, and chocolate—plus discounts! Games and prizes as well.

Nothing Bundt Cakes

FREE Bundtlet!

FREE Bundtlet! Present your Sweet Week pass for a free Nothing Bundt Cakes bag. The next time you visit the bakery, bring your bag and buy 3 bundtlets and get the 4th bundtlet FREE!

Old Barrel Tea Co

Free Samples of Teas and Honey During Sweet Week

Our teas are locally blended in Albuquerque.

OLO DESSERT STUDIO

FREE Chocolate Cupcake on any purchase of $20 or more

Show your Sweet Week pass for your free cupcake.

Piñon Coffee House

10% off Pinon Fudge, packaged coffee, lattes, and cold brew all locations

Show your Sweet Week pass for discount.

Piñon Coffee House

Ceramic Coffee Mug Painting Class at 4th Street

Wednesday, April 2, 6 pm. Ticketed. Join the team from Kelly Jo Designs at our 4th Street location for a fun and creative Ceramic Coffee Mug Painting Class, where you can design your own unique mug while enjoying free coffee from New Mexico Piñon Coffee! Whether you're a seasoned artist or just looking for a relaxing activity, this class provides all the materials and guidance you need to craft a personalized masterpiece.

Run Fit

Chocolate and Coffee Run

Sunday, March 30, 2025. Ticketed. Chocolate and coffee runners and walkers, your time has come! The Chocolate and Coffee Run: 5K and Kids K is brewing to be an event you won’t want to miss! This unique blend of chocolate and coffee with a run or walk is a great way to start your day! Free coffee and chocolate doughnuts for all. All runners receive a ticket to the Southwest Chocolate and Coffee Fest.

Satellite Coffee

Celebrate Sweet Week with Satellite Coffee!

Buy any coffee item and enjoy 50% off our handcrafted Espresso Truffle Brownie. Treat yourself to the perfect pairing of freshly roasted coffee and indulgent chocolate goodness!
Also available at all Flying Star Cafes!
Offer valid with your free Sweet Week Pass.

Theobroma Chocolatier

15% Discount on Purchases over $15

Offer valid with your free Sweet Week Pass.

Three Black Cats

Come in for 15% off Any Product

Offer valid with your free Sweet Week Pass.

Wine Studio by Viva Vino!

Sweet Wines of New Mexico

March 30, 12 pm. Ticketed. Enjoy liquid bliss and say, “Wow! I never knew . . .” about New Mexico’s homegrown wines. The Wine Studio by Viva Vino! is a new experience center in Old Town that showcases only wines grown in the state. Seating only available for ages 21+.

Wow Wow Hawaiian Lemonade

15% Discount on a Wow Wow Power Combo: Wow Wow Coffee and a Kings Acai Bowl

The ultimate pairing of our handcrafted Kona-Blend vanilla sweet cream and caramel cold coffee with a fresh-fruit-and-protein-filled acai bowl. Offer valid with your free Sweet Week Pass

Crude Lab Coffee

calling all coffee roasters! Roast with a champion

April 3rd. 4pm to 6pm. Ticketed Hosted at Novel Point Coffee Come join one of Albuquerque’s finest coffee roasters, David Certain, alongside one of the most decorated coffee roasters in the world, SCA Roasting Champion Mark Michaelson, for a roasting masterclass where we will demonstrate how elite professionals take an unfamiliar green coffee bean and dial-in a roast profile to perfection. Learn the tips and tricks of seasoned SCA roasters and have a chance taste these coffees and more on the cupping table. Have specific questions about your roasting techniques? Want to iron out the wrinkles of your practices? Do you feel a roasting mentor will take your coffee to the next level?

Plata Coffee

15% off all coffee drinks

Show your free Sweet Week Pass and receive 15% off any coffee drink. Valid during Sweet Week only.